Green affiliate marketing is marketing eco-friendly products. What I find really exciting is that “Green” is a niche that is seemingly overlooked by almost all marketers new to the business. The best lesson a marketer learns is that untapped niches are the ones that an individual can dominate. Check out this article about Warren Fligg and how to start your own affiliate program in this clever niche that the rest of your competitors are Not dabbling in.
Green Affiliate Marketing: An Overlooked Opportunity
How Green Affiliate Marketing Can Grow Your Sustainable Business
Warren Fligg is the Founder of Performance-Based.com, a niche green affiliate marketing network that serves organic, fair trade green merchants and retailers. Warren is a veteran affiliate marketing professional whose experience in Internet marketing goes back to the 1990s. Warren launched his green business in response to an “Aha!” moment that came with the pending arrival of baby number one.
When he and his wife were cleaning the room that they intended to turn into their nursery, they felt sickened by the toxic chemicals in their cleaning products, and realized that the ingredients in their everyday cleaning products were most likely harmful to their soon-to-arrive baby, their pet, and themselves. Warren then decided to start an affiliate network that would help promote eco-friendly products and businesses.
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Green affiliate marketing is new to me! That’s why I shared this article. Sometimes the hardest part of marketing online is finding a niche. Think of things that people are truly passionate about and ask yourself, “Does this niche affect 1:1,000 people?” If the answer is yes, proceed and be like the Fligg’s, start your own affiliate program!
What is your number one reason for not starting your own affiliate program? Please state your answer in comments.